Disciplines UsedMarketing Strategy, Social Media, Website Maintenance, Website Re-design, WordPress
CLICK THE IMAGE TO SEE "BEFORE"
This was a great project. Not only did the site have much to be desired visually, but there was lots of business not getting done.
Visually, I worked with his print designer to work out a concept and then create graphics to bring that to life. As you can see by his photo, the site is looking more like Joe now. He is his own brand.
For social networking, we took his two Twitter accounts and gave them custom backgrounds, as well as put Twitter widgets on his website so you can see what he is tweeting. Joe's website is now a central place for consuming everything he publishes about his love for Rock and Roll.
Additionally, we added his books with links to the PDFs or purchase, improved his contact information, and generally made sure things were clean and professional.